"Dialfire has become our foundation — not just for today, but for the future."

- Juan Diego Prieto, Operations Manager, Asortis Consultores SL

Asortis Consultores S.L. is a Spain-based BPO specialized in customer experience management, with a strong focus on the automotive sector. Their mission: help automotive businesses strengthen customer loyalty by optimizing every touchpoint along the customer journey — from inbound support to proactive outreach and market prospecting.

"We wanted to offer European customers a more personal, relationship-oriented service - an alternative to traditional outsourcing."

Challenges before Dialfire

As a small company, Asortis faced several operational limitations that hindered growth and efficiency:

Limited technical resources

Without an in-house team of IT specialists or developers, they needed a powerful solution that was easy to use and maintain.

Outdated tools

Their existing setup lacked automation, flexibility, and scalability — slowing down daily operations.

Fragmented workflows

Manual processes for contact management, scheduling, and follow-up created blind spots and inefficiencies

Juan explains:

"We weren’t looking for a tool we had to adapt to — we needed one that could adapt to us, grow with us, and help us manage complexity without technical overhead."

The solution: Dialfire

Asortis chose Dialfire for its intuitive design, workflow flexibility, and powerful automation. The impact was immediate:

1. Streamlined Workflows

Dialfire became the operational backbone, replacing disconnected systems with an all-in-one platform,managing everything from data loading and contact handling to multichannel communication.


Juan points out

"Dialfire's workflow management has really become our central hub."

2. Seamless Integration

With simple data uploads, database mapping, and real-time process customization, the team built scalable campaigns all without needing a developer.

Juan shares proudly

"Whether importing data or setting up campaigns - we implemented the integration completely ourselves."

3. Agent Empowerment

Through customizable interfaces, each agent is presented with the relevant information - including customer profiles, conversations scripts, and schedules - boosting focus and cutting distractions.

Juan is pleased

"This adaptability reduces stress, increases efficiency and empowers every user."

4. Continuous Growth & Innovation

Thanks to Dialfire's responsive support and rapid implementation of new features, Asortis continues to evolve — integrating APIs, exploring AI, and expanding analytics capabilities.

Juan is confident about the future

"What we value most is knowing we can grow — and that Dialfire will scale with us."

Looking Ahead

With AI-driven processes on the horizon and increased demand for integrated data insights, Asortis sees Dialfire not just as a solution, but as a strategic partner.

Conclusion

Dialfire has enabled Asortis to overcome technical limitations, scale efficiently, and future-proof their customer operations. For businesses looking for call center software that’s intuitive, flexible, and built to scale, Asortis' experience shows that Dialfire is a very solid base and one that is accessible to all types of companies.

Juan offers this advice to others exploring call center platforms:

"Don't be dazzled by shiny demos or empty promises. Try it out. With Dialfire, you can test the platform risk-free and see how quickly it delivers added value. And if you're in Spain and want to talk to someone who uses Dialfire - feel free to give us a call."

About Asortis Consultores SL

Industry

Business Process Outsourcing (BPO) / Contact Center Services

Focus

Automotive industry, with cross-industry flexibility

Services

Inbound customer support, outbound marketing, market prospecting

Location

Spain

Reach

Nationwide coverage with multilingual capabilities